I'm pleased that on the anniversary of those horrendous terror attacks on the USA, a day now deemed a National Day of Service, I was able to donate some time yesterday helping a few of my neighbours to the south. Y'all already know that I'm a strong supporter of warm international ties between our two countries, so here's what's new.
I had the joy to speak by telephone yesterday with an interesting member of my eSMArts yahoo group and etsy team. Victoria is a multi talented lady who has run a successful bricks and mortar handmade jewelry storefront in Ogunquit Maine for the past decade! The financial planner in me isn't quite sure how Victoria has managed to pull this feat off what with soaring overheads and a dismal economy of late, but anyway I applaud her marketing efforts (which in my view are stellar).
Victoria's cute storefront will unfortunately close after Columbus Day due to soaring rents, so this savvy gal is taking portions of her jewelry business online. Stay tuned to this story via Victoria's new blogs one of which is JustBrilliant where we'll likely hear how Victoria's juried Swarovski delights resulted in her being awarded approved Swarovski dealer status. When Victoria's quality sparklies (Swarovski crystals) are listed on etsy, grab them quick before she changes her mind on the remarkable pricing she's thinking of offering.
At her JewelryByVictoria blog we'll likely learn more about the trials of running a bricks and mortar shop and we'll get a sneak peak into how Victoria manages to move this business online.